Friday, January 29, 2010

The PIES Analysis..



Reasons for the Needs

Products and Services

Reasons that products and Services that occur in more than one situation

Waiting for the bus at the bus stop

Physical Needs:

They will be drained when it rains; will be hot when they are in the hot sun


Intellectual Needs:

They will be wasting their time doing nothing that will increase their knowledge


Emotional Needs:

They will be worrying if the bus will come on time


Social Needs:

They will not be able to improve their social skills if there is no one at or near the bus stop

Physical Need:

Shelter from the weather

(e.g bad weather and the hot weather)


Intellectual Need:

Reading magazines, newspaper etc


Emotional Needs:

Bus arriving on time


Social Needs: Mobile phones,

-The activities are all the same except for the fact that the place and the transports are different


-There are reading materials everywhere so people will be occupied while waiting

Waiting for the train at the rail way station

Physical Needs:

They will be drained when it rains; will be hot when they are in the hot sun


Intellectual Needs:

They will be wasting their time doing nothing that will increase their knowledge


Emotional Needs:

They will be worrying if the train will come on time


Social Needs:

They will not be able to improve their social skills if there is no one at the rail way station

Physical Need:

Shelter from the weather

(e.g bad weather and the hot weather)


Intellectual Need:

Reading magazines, newspaper etc


Emotional Needs:

Managing to catch the train.


Social Needs:

Mobile phones, Advertisements in the television

Waiting for the plane at the airport

Physical Needs:

They will be drained when it rains; will be hot when they are in the hot sun


Intellectual Needs:

They will be wasting their time doing nothing that will increase their knowledge


Emotional Needs:

They will be worrying if the plane will be delayed


Social Needs:

They will not be able to improve their social skills if there is no one at or near the bus stop

Physical Need:

Shelter from the weather

(e.g. bad weather and the hot weather)


Intellectual Need:

Reading magazines, newspaper etc


Emotional Needs:

Airplane is not delayed.


Social Needs:

Mobile phones, Advertisements in the television

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